1987: Ellen Kushner publishes Swordspoint. As Tansy Rayner Roberts notes in the latest Galactic Suburbia podcast, it has become notorious because it is a “fantasy” novel with no actual magic in it. That was apparently revolutionary at the time.
2012: “A Small Price to Pay for Birdsong” by K.J. Parker wins Best Novella in the World Fantasy Awards. In the latest Coode Street Podcast Jonathan Strahan notes that the story has attracted criticism because it is a “fantasy” story with no actual magic in it.
I guess some people enjoy having something to get a bee in their bonnets about, but personally I am very bored of arguments about genre purity.